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Chennai, India’s “Detroit of India,” is a vibrant business hub that has evolved from a strong automotive sector to a significant Information Technology hub. The city’s growth is fueled by a skilled workforce, educational institutions, and supportive government policies. Chennai is also witnessing a burgeoning startup ecosystem in sectors like Foodtech, Edtech, and Fintech, supported by incubators and accelerators. Market research is crucial for businesses in Chennai, providing insights into consumer behavior, trends, and emerging opportunities. It helps entrepreneurs identify viable market segments, refine offerings, and develop targeted marketing strategies.
Table of Contents
- Introduction
- Why Market Research Matters for Chennai-Based Businesses
- 12 Best Market Research Companies in Chennai
- Comparison Table: Quick Overview of All 15 Companies
- Tips to Choose the Right Market Research Partner in Chennai
- Frequently Asked Questions (FAQs)
- Conclusion
Why Market Research Matters For Chennai Based-Businesses
Chennai, known as the “Detroit of India,” is a rapidly growing IT and services hub. Businesses must stay ahead of market trends and customer expectations to succeed. Market research helps companies understand local consumer behavior, assess demand, and refine product strategies. For startups, SMEs, and large enterprises, research-driven decisions significantly boost success rates. Partnering with the right market research firm can provide data-backed strategies tailored to the city’s unique economic and cultural landscape.
Well, here are the best 12 market Research Companies in Chennai. Keep reading to know the names.
12 Best Market Research Companies in Chennai
1. Surveykshan : Your Go-To Market Research Partner in Chennai
Who are they?
Surveykshan is a prominent market analysis firm based in Chennai, known for delivering sharp consumer insights and localized business intelligence. Backed by the trust of top brands, they craft data-driven strategies that fuel business growth and smart decision-making. Their strong regional focus places them among the most impactful market research companies in Chennai.
What do they do & Key Expertise? Surveykshan stands out among market research companies by offering a wide spectrum of research services tailored to meet diverse business needs. Their offerings include :
- Field surveys
- CATI (Computer-Assisted Telephone Interviewing)
- CAPI (Computer-Assisted Personal Interviewing)
- Online surveys
- Political surveys
- Quantitative research
- Qualitative research
- FGDs (Focus Group Discussions)
- IDIs (In-depth Interviews)
Where in Chennai? Operating across the Chennai metropolitan area.
Why Choose Surveykshan?
Surveykshan is one of the top market research companies in Chennai, known for its localized expertise, tech-enabled operations, and commitment to delivering actionable data. With seasoned researchers in IT, retail, healthcare, automotive, education, and FMCG, they guarantee faster turnaround and sharper insights.
For more info : CONTACT NO: 8800766787 & visit their site .
2. Haamru Research: Leading Market Research Company in Chennai Delivering Customized Insights
Who are they?
Founded in 2016, Haamru Research is a Chennai-based firm that focuses on market research in emerging technologies and disruptive industry trends. Their expert analysis and forward-looking insights help businesses stay ahead of the curve. Within the evolving landscape of market research firms in Chennai, Haamru stands out for its emphasis on innovation and strategic foresight.
What do they do & Key Expertise?
Haamru Research delivers tailored research solutions to meet unique business objectives. Their services include:
- Quantitative surveys
- Qualitative interviews
- Data processing
- End-to-end project execution
- Hands-on approach to field data collection
- CATI (Computer-Assisted Telephone Interviewing)
- CAPI (Computer-Assisted Personal Interviewing)
- Online panels
- Customized dashboards
Where in Chennai?
Operating from Chennai, Tamil Nadu.
Why Choose Haamru Research?
Haamru Research, using advanced statistical tools and methodologies, provides valuable insights into market conditions and emerging technologies, assisting businesses in developing transformational growth strategies.
For more information, visit their site .
3. ARS Market Research Services: Trusted Market Research Company in Chennai for Accurate Insights
Who are they?
ARS Market Research Services Pvt. Ltd., with over 14 years of experience, is a well-established name among market research agencies in Chennai. They specialize in delivering tailored research and strategic consulting to both startups and multinational firms across various industries. Known for their data-driven methodologies and deep market understanding, ARS empowers businesses to make confident, growth-focused decisions.
What do they do & Key Expertise?
ARS Market Research Services offers specialized solutions tailored to specific business needs. Here are the services offered by them:
- Field survey execution
- CATI (Computer-Assisted Telephone Interviewing)
- CAPI (Computer-Assisted Personal Interviewing)
- Online consumer studies
- Brand tracking
- Customer satisfaction analysis
- Social research
- Political and electoral insights
- Business intelligence reporting
- In-house scripting
- In-house data collection
- Real-time monitoring
Where in Chennai?
Operating from Chennai, Tamil Nadu.
Why Choose ARS Market Research Services?
ARS, a top-ranked Industrial Market Research Company, is known for its commitment to providing actionable insights, utilizing advanced methodologies and data analytics techniques. Recognized for its long-term partnerships and exceptional support, ARS is dedicated to driving business success.
For more information, visit their site .
4. Kantar Research: Top Market Research Company in Chennai Driving Data-Driven Decisions
Who are they?
Kantar, a globally recognized data, insights, and consulting firm, plays a key role in helping brands decode consumer behavior and market trends. With a strong presence in India, including operations in Chennai, Kantar has long been a trusted name among market research companies in Chennai, offering the depth and scale needed to support informed, strategic business decisions.
What do they do & Key Expertise?
Kantar combines deep human understanding with advanced technologies to deliver actionable insights that drive smarter decisions. Their key areas of expertise include:
- Market research & analytics
- Brand strategy & tracking
- Media measurement & effectiveness
- Customer experience research
- Innovation & product development
- Consumer & shopper behavior analysis
- Data consulting & advanced analytics
- Public opinion & social research
Where in India?
Kantar has multiple offices across India. One of their main offices is located at 3rd Floor, Techniplex II, Techniplex Complex, Off Veer Savarkar Flyover, Goregaon West, Mumbai, Maharashtra 400062.
Why Choose Kantar?
Kantar’s deep domain expertise, global reach, and commitment to innovation make them a preferred partner for businesses looking for reliable market insights. Their solutions empower organizations to anticipate market changes, connect with consumers, and drive growth.
For more information, visit their site .
5. Panel Plus: Expert Market Research Company in Chennai Specializing in Qualitative & Quantitative Insights
Who are they?
Panel Plus Market Research, offers comprehensive research solutions tailored to a variety of industries. Renowned for their accuracy and client-focused approach, they provide actionable insights that help businesses make informed, strategic decisions. Their commitment to quality places them firmly among the reliable market research firms in Chennai.
What do they do & Key Expertise?
Panel Plus, specializes in both quantitative and qualitative research to deliver well-rounded insights. Here are the services mentioned:
- Focus group discussions (FGDs)
- In-depth interviews (IDIs)
- Product testing
- Mystery shopping
- Satisfaction surveys
- Demand forecasting
- Export market identification
- Strategic market analysis
Where in Chennai?
Their office is located at No:2, G-1, Vijay Castle, Lakshmi Nagar, 100 Feet Road, Nanganallur, Chennai – 600061, Tamil Nadu, India.
Why Choose Pannel Plus?
With a deep commitment to client satisfaction and accuracy, Pannel Plus delivers 360-degree market research solutions tailored to business goals. Their proactive adoption of new data collection technologies, sector-specific expertise, and attention to detail make them a trusted partner for brands looking to make informed, growth-oriented decisions.
For more information, visit their site .
6. ResearchFox: Leading Market Research Company in Chennai Offering Industry-Specific Solutions
Who are they?
ResearchFox, being the top market research agencies in Chennai & in India, brings over a decade of experience delivering deep insights across industries. With a track record of more than 1,000 reports and 200 case studies, they serve a wide range of clients—from agile startups to Fortune 500 giants. Their extensive expertise makes them a trusted partner for actionable intelligence and strategic guidance.
What do they do & Key Expertise?
ResearchFox offers comprehensive research services tailored to the unique needs of various industries. Here are their key offerings:
- Quantitative research methodologies (surveys)
- Qualitative research methodologies (focus group discussions – FGDs)
- Qualitative research methodologies (in-depth interviews – IDIs)
- Qualitative research methodologies (usability testing)
- Consumer behavior analysis
- Competitive intelligence
- Market entry strategies
- Trend forecasting
Where in Chennai?
While headquartered in Bangalore, they have a significant presence and client base in Chennai, catering to various industries across the region.
Why Choose ResearchFox?
ResearchFox provides unbiased, high-quality research solutions using advanced methodologies, ensuring timely and cost-effective project execution. They prioritize confidentiality and data security, making them a trusted partner for businesses in Chennai.
For more information, visit their site .
7. Brand Kare: Reliable Market Research Company in Chennai Delivering Comprehensive Insights
Who are they?
Brand Kare, is a marketing consultancy that bridges market research with brand strategy and digital execution. Working across diverse industries, they provide data-driven insights that empower businesses to make well-informed, impactful decisions. Their integrated approach positions them as a valuable player among market research agencies in Chennai, known for aligning research with real-world marketing outcomes.
What do they do & Key Expertise?
Brand Kare offers comprehensive research services to help businesses make informed decisions. Here are the areas of expertise :
- Surveys
- Focus group discussions (FGDs)
- In-depth interviews (IDIs)
- Product and concept testing
- Mystery shopping
- Feasibility studies
- Retail audits
- Brand research
- Market sizing
- Location analysis
- Consumer research
- Usage and attitude studies
- B2B research
- Opinion polling
- Business location analysis
Where in Chennai?
Brand Kare operates from their office located at Sai Lokh Apartment-C, 1st Floor, No.46, 2nd Street, Kumaran Colony, Vadapalani, Chennai – 600026, Tamil Nadu, India.
Why Choose Brand Kare?
Brand Kare, an Associate Corporate Member of the Market Research Society of India, offers high-quality, customized research solutions, adhering to ethical standards. Their experienced professionals ensure data integrity and provide practical, impactful strategic recommendations.
For more information, visit their site .
8. Krysalis: Trusted Market Research Company in Chennai Helping Businesses Understand Market Dynamics
Who are they?
Krysalis Consultancy Services, brings a strategic edge to market research through its expertise in management consulting, organizational transformation, and operational excellence. With clients like TAFE and Airtel, their insightful approach places them among the more specialized market research firms in Chennai, focused on driving business innovation and sustainable growth.
What do they do & Key Expertise?
Krysalis offers a range of services designed to help businesses understand market dynamics and customer needs effectively. Here is their expertise in point form:
- Voice of Customer (VOC) studies
- Market sizing
- Concept testing
- Value proposition testing
- Competitor analysis
Where in Chennai?
Krysalis operates from their office located at Arjay Apex Center, 51, College Road, Nungambakkam, Chennai – 600006, Tamil Nadu, India.
Why Choose Krysalis?
Krysalis offers data-driven insights tailored to clients’ needs, using innovative methodologies to understand market dynamics. They help businesses unlock their full potential, providing precise, actionable strategies to stay ahead of the competition.
For more information, visit their site .
9. EQSIS: Expert Market Research Company in Chennai Specializing in Stock Market Services
Who are they?
EQSIS, blends stock market research with hands-on investor education, making it a go-to resource for both beginners and seasoned traders. Their offerings include specialized tools, in-depth courses, and market strategies tailored to the Indian financial landscape. With a strong local presence and a mission to boost financial literacy, EQSIS adds a unique dimension to the network of market research companies in Chennai.
What do they do & Key Expertise?
QSIS, provides a variety of stock market-related services, including::
- Training courses for beginners
- Training courses for advanced traders
- Intraday trading tips
- Long-term trading tips
- Research tools for stock analysis (EOD stock screeners)
- Research tools for stock analysis (intraday scanners)
- Analysis of FII activity
- Derivative data analysis
Where in Chennai?
- Kodambakkam (Head Office): # 6 / 11, 3rd Cross Street, Trustpuram, Kodambakkam, Chennai – 600024.
- Guindy: 2nd Floor, A’ Wing, MGM Diamond Building, No 136, Velachery Rd, Saidapet, Chennai – 600015.
Why Choose EQSIS?
EQSIS is a well-regarded stock market research and training provider in Chennai, with experienced analysts and a comprehensive curriculum catering to both new and experienced traders. They offer practical, hands-on training and tools designed to build confidence and knowledge for navigating the stock market effectively.
For more information, visit their site .
10. Hansa Research: Expert Market Research Company in Chennai Focused on Consumer Behavior and Analytics
Who are they?
Hansa Research Group stands out among market research companies in Chennai, with over three decades of expertise since 1983. As a leading Indian firm, they offer both quantitative and qualitative research services across various industries. Known for their deep market knowledge and actionable consumer insights, Hansa Research is a trusted partner for data-driven decision-making.
What do they do & Key Expertise?
Hansa Research offers customized market research solutions with a strong focus on consumer behavior and analytics. Their core services include:
- Customized research studies
- Brand & advertising research
- Customer satisfaction & loyalty studies
- Media audience measurement
- Usage & attitude studie
- Qualitative research (FGDs, IDIs, ethnography)
- Product & concept testing
- B2B and industrial research
Where in India?
Hansa Research is headquartered at Hansa House, Liberty Building, Sir Vithaldas Thackersey Marg, New Marine Lines, Churchgate, Mumbai, Maharashtra 400020.
Why Choose Hansa Research?
Hansa Research stands out for its commitment to data accuracy, innovative research methodologies, and deep sector knowledge. With a robust presence across India & in Chennai, they are well-equipped to deliver insights that drive actionable business outcomes.
For more information, visit their site .
11. Arrow Point: Leading Market Research Company in Chennai Offering Comprehensive Research Services
Who are they?
Arrow Point is a well-established name among market research agencies in Chennai, offering specialized business intelligence and tailored research solutions since 2004. Serving a diverse clientele—including corporates, government bodies, and non-profits—they provide strategic insights that drive impactful decisions. Their reputation is built on precision, reliability, and a client-centric approach.
What do they do & Key Expertise?
Arrow Point provides a comprehensive suite of services, including:
- Quantitative and qualitative market research
- Consumer behavior analysis
- Brand tracking and communication research
- Business and market intelligence
- Fieldwork and data collection services
- Strategic consulting and business planning
- Sector-specific research across industries like FMCG, healthcare, automotive, telecom, education, and more.
Where in Chennai?
Arrow Point operates from their headquarters at:
Flat No.3, ‘MAAS’, No.19/13A, Muthuramalingam Street, Rajaji Colony, Virugambakkam, Chennai – 600092, Tamil Nadu, India.
Why Choose Arrow Point?
With over two decades of experience Arrow Point is renowned for its personalized approach, robust data acquisition methodologies, and deep industry knowledge. Their commitment to delivering actionable insights and strategic recommendations has made them a trusted partner for clients seeking to navigate complex market landscapes.
For more information, visit their site .
12. Krea eKnowledge: Top Market Research Company in Chennai Specializing in Healthcare Sector Insights
Who are they?
Krea eKnowledge Private Limited, founded in 2008 and based in Chennai, brings a sharp focus to healthcare decision support and market research. Known for their precision and human-derived insights, they assist pharmaceutical companies, healthcare providers, and public health initiatives in making informed, data-backed decisions. Their work places them among the trusted names in the ecosystem of market research companies in Chennai.
What do they do & Key Expertise?
Krea is one of the leading market research firms offering a comprehensive suite of services tailored to the healthcare sector, including:
- Quantitative and qualitative market research
- Healthcare fieldwork and data collection
- Physician and patient panel management
- Business validation and strategy consulting
- Outlier and referral marketing
- Data analytics and insights generation
Where in Chennai?
Krea eKnowledge Private Limited is headquartered at: #5, 5th Main Road, Kasturibai Nagar, Adyar, Chennai, Tamil Nadu 600020, India.
Why Choose Krea?
Krea is renowned among market research companies in Chennai for providing precise, context-specific healthcare data, backed by a diverse team—including disabled individuals and women, ensuring clients receive actionable insights tailored to their specific needs.
For more information, visit their site .
Frequently Asked Questions (FAQs)
Q1. What is the role of market research in Chennai-based businesses?
Market research helps Chennai businesses understand consumer behavior, competition, and market trends—enabling smarter decisions and growth strategies by partnering with expert market research companies in Chennai.
Q2. What methods do top market research companies in Chennai use?
They use a mix of field surveys, CATI, CAPI, online panels, focus groups (FGDs), in-depth interviews (IDIs), political surveys, and AI-driven analytics—typical of leading market research companies in Chennai.
Q3. Can startups or SMEs afford professional market research services?
Yes! Many market research companies in Chennai, including Surveykshan and others, offer customized packages suited to startups and SMEs.
Q4. How long does a typical research project take?
Depending on complexity, projects by market research companies in Chennai can take anywhere from a few days to several weeks. Timelines are usually discussed during onboarding.
Q5. What should I expect in a research report?
Expect detailed findings, actionable insights, graphs/tables, consumer behavior trends, and strategic recommendations tailored to your goals—delivered by experienced market research companies in Chennai.
Q6. Is it necessary to choose a Chennai-based research company if I operate locally?
Yes, market research companies in Chennai bring regional insights, language familiarity, and access to on-ground data, making your research more relevant and impactful.
Conclusion: Empower Your Business with the Right Market Research Partner in Chennai
Choosing the right market research firms is not just a business decision—it’s a strategic move toward sustainable growth. Whether you’re a startup seeking to understand your target audience or an established brand looking to optimize performance, partnering with reputed research firms ensures you’re guided by real data, not assumptions. Firms like Surveykshan, Haamru Research, ARS Market Research, and others listed above bring a powerful combination of local insight, advanced research tools, and sector-specific experience.
In Chennai’s rapidly evolving market landscape, having access to tailored consumer insights, competitive intelligence, and predictive analysis from trusted market research companies in Chennai can be the edge your business needs. Invest in a trusted research partner today—and make smarter, data-backed decisions for tomorrow.
